Regulations for the Distinction between Television Programs and Advertisements, Product Placement Marketing, and Sponsorships Article 12
A television business shall not accept sponsorship or title sponsorship for its news programs, with the exception of sponsorships related to the tools or materials required for the broadcasting of the news programs in the studio, or hair and make-up services required by the anchors or hosts.A television business shall not accept title sponsorship for its programs for children.A television business shall not accept title sponsorship for its foreign programs broadcast between 19:00 and 23:00 hours.
中文原文 電視節目廣告區隔與置入性行銷及贊助管理辦法第12條
電視事業播送之新聞節目不得接受贊助及冠名贊助。
但提供新聞節目棚內播報之道具、主播及主持人梳化粧等贊助不在此限。
兒童節目不得接受冠名贊助。
電視事業於每日晚間七時至十一時播送之非本國自製節目，不得接受冠名贊助。
但提供新聞節目棚內播報之道具、主播及主持人梳化粧等贊助不在此限。
兒童節目不得接受冠名贊助。
電視事業於每日晚間七時至十一時播送之非本國自製節目，不得接受冠名贊助。