Act for the Development of Tourism Article 5
The central administrative authority on tourism is responsible for the international advertising and promotion of the tourism industry. Should seek internationalization, localization and regional equalization.It may establish overseas administrative offices at appropriate locations or cooperate with private organizations to this end when the demand in foreign markets warrants them. The central administrative authority may commission juristic persons to collect market information and conduct international promotion of the tourism industry and marketing campaigns. The central administrative authority shall promulgate regulations concerning operating conditions, qualifications, supervision and management, and other related matters required of the commissioned juristic persons.International advertising or promotion campaigns for the tourism industry launched by private organizations or profit-seeking enterprises shall comply with related laws and be supervised by the central administrative authority in accordance with the regulations promulgated by the central administrative authority.In order to enhance international promotion and to make it more convenient for international tourists, the central administrative authority, or its authorized tourism agency, may sign tourism cooperation agreements with foreign tourism agencies to strengthen regional international tourism cooperation. The former authority or agency may also engage in the exchange of business operational know-how with countries or areas within the respective regions.
中文原文 發展觀光條例第5條
觀光產業之國際宣傳及推廣,由中央主管機關綜理,應力求國際化、本土化及區域均衡化,並得視國外市場需要,於適當地區設辦事機構或與民間組織合作辦理之。
中央主管機關得將辦理國際觀光行銷、市場推廣、市場資訊蒐集等業務,委託法人團體辦理。
其受委託法人團體應具備之資格、條件、監督管理及其他相關事項之辦法,由中央主管機關定之。
民間團體或營利事業,辦理涉及國際觀光宣傳及推廣事務,除依有關法律規定外,應受中央主管機關之輔導;其辦法,由中央主管機關定之。
為加強國際宣傳,便利國際觀光旅客,中央主管機關得與外國觀光機構或授權觀光機構與外國觀光機構簽訂觀光合作協定,以加強區域性國際觀光合作,並與各該區域內之國家或地區,交換業務經營技術。
中央主管機關得將辦理國際觀光行銷、市場推廣、市場資訊蒐集等業務,委託法人團體辦理。
其受委託法人團體應具備之資格、條件、監督管理及其他相關事項之辦法,由中央主管機關定之。
民間團體或營利事業,辦理涉及國際觀光宣傳及推廣事務,除依有關法律規定外,應受中央主管機關之輔導;其辦法,由中央主管機關定之。
為加強國際宣傳,便利國際觀光旅客,中央主管機關得與外國觀光機構或授權觀光機構與外國觀光機構簽訂觀光合作協定,以加強區域性國際觀光合作,並與各該區域內之國家或地區,交換業務經營技術。