Enforcement Rules for the Satellite Broadcasting Act Article 11

The length of time for advertisements, as set forth in Paragraph 1 of Article 33 and Paragraph 1 of Article 36 of the Act, does not include the advance notice of the programs broadcasted on family channels.The family channel as described in the preceding paragraph refers to channels operated by the same satellite broadcasting business or branch office or agent of a foreign satellite broadcasting business.The word “advertisement”, as set forth in Paragraph 2 of Article 36 of the Act, shall be identifiable and shall be inserted on the screen during the entire transmission of the said advertisement.The “right timing”, as set forth in Paragraph 3 of Article 36 of the Act, refers to any one of the following conditions:1. While broadcasting a sporting event, integrity and periods of the activity shall be taken into consideration. Advertisements shall be broadcasted only during the time out, breaks, or intermission, players’ substitutions, or whenever the timing is appropriate.2. While broadcasting a cultural/artistic activity, integrity and periods of the activity shall be taken into consideration. Advertisements shall be broadcasted only during the breaks or intermissions, performers’ changing, or whenever the timing is appropriate.