Satellite Broadcasting Act Article 31

A satellite broadcasting business and the branch office or agent of a foreign satellite broadcasting business shall not have any one of the following actions:1. To broadcast a program or advertisement that is financed, produced or sponsored by the government and is related to persons planning to participate in campaign2. To broadcast a program or advertisement that is financed, produced or sponsored by the government and is based on the topics of persons planning to participate in campaign3. To broadcast a placement marketing program commissioned by the government.4. To broadcast a program that is commissioned by the government and does not reveal messages financed, produced, sponsored or subsidized by the government.A satellite broadcasting business and the branch office or agent of a foreign satellite broadcasting business shall not make placement marketing in news report and children program.When the program provided by a satellite broadcasting business or the branch office or agent of a foreign satellite broadcasting business is classified as placement marketing by the regulatory agency, the said business shall not purposely affect the edit of program content, directly encourage the purchase of objects or service, or exaggerate the effect of product. Besides, the said business shall explicitly reveal the placer information before and after the program broadcast in accordance with relevant rules.
中文原文 衛星廣播電視法第31條
衛星廣播電視事業及境外衛星廣播電視事業之分公司或代理商不得有下列各款行為:
一、播送有擬參選人參加,且由政府出資、製作或贊助之節目或廣告。
二、播送由政府出資、製作或贊助以擬參選人為題材之節目或廣告。
三、播送受政府委託為置入性行銷之節目。
四、播送受政府委託,而未揭露政府出資、製作、贊助或補助訊息之節目。
衛星廣播電視事業及境外衛星廣播電視事業之分公司或代理商不得於新聞報導及兒童節目為置入性行銷。
衛星廣播電視事業及境外衛星廣播電視事業之分公司或代理商於主管機關所定之節目類型中為置入性行銷時,不得刻意影響節目內容編輯、直接鼓勵購買物品、服務或誇大產品效果,並應依規定於節目播送前、後明顯揭露置入者訊息。

English translation for reference only; the Chinese text prevails. Not legal advice.